Arizona State x Grateful Dead Mascot Bears Hoodie clemson the Dead lit up Mershon

the Dead lit up Mershon Auditorium on campus

whether it’s a last-second rally in the Shoe or a night that stretches past dawn on High Street

Calling all Grateful Dawgs

or a legendary Dead show

the university—like many institutions in the 1960s and 1970s—saw a countercultural shift during the height of the Grateful Dead's popularity

Arizona State x Grateful Dead Mascot Bears Hoodie clemson the Dead lit up MershonOfficially licensed by Arizona State University and the Grateful Dead available exclusively through Class Trip. Arizona State University, located in Tempe, experienced the magic of the Grateful Dead firsthand. The bands first official concert at the university occurred on October 6, 1977, at ASUs Activity Center, broadcast on the infamous King Biscuit Flour Hour. By that time, their music had already infiltrated the campus culture. ASUs student body,